A "big visit, big research, big service, big solution" activity held by the Ningbo Municipal Economic and Information Technology Bureau in creative fashion enterprises and colleges and universities

In order to better serve local enterprises and accelerate the high-quality development of industrial enterprises in the creative fashion field in Ningbo, the Ningbo Municipal Economic and Information Technology Bureau has led the textile associations, stationery associations, and other units to jointly carry out a series of activities of "big visits, big researches, big services, and big solutions" in creative fashion industrial enterprises and colleges and universities. From July 14 to August 1, Bian Yijun, a leader of the bureau, led cadres of the Consumer Goods Industry Division of the Ningbo Municipal Economic and Information Technology Bureau and relevant leaders of industrial associations to visit 19 enterprises and institutions, including enterprises specialized in textile and clothing, textile machinery, stationery, leisure goods, and the Ningbo University, the Zhejiang Fashion Institute of Technology, and the Xiangshan Knitting Research Institute, Zhejiang Sci-Tech University.

The research team gained a detailed understanding of the production and operation situation, existing difficulties, and development plans for the next step of 16 industrial enterprises through onsite visits and discussions. The research team conducted research on how to leverage the innovative and creative leadership role of leading backbone enterprises and enhance the collaborative development of large, small and medium-sized enterprises while visiting the Youngor Group, the PeaceBird Group, the Beyond Group, the Shenzhou Group, the Aiyimei Group, and the Shanshan Brand Holdings; the research team conducted researches on promoting the digital transformation of the textile and clothing industry while visiting the Brother Apparel Co., Ltd. and the Tongfu Apparel Co., Ltd. in the Xiangshan County, the Supreme Intelligent Technology Co., Ltd. in the Yinzhou District, and the Ruifeng Intelligent Technology Co., Ltd. in the Fenghua District; while carrying out researches in colleges and universities, the team had exchanges with Yao Juming, Vice Principal of the Ningbo University, and Zheng Weidong, Principal of the Zhejiang Fashion Institute of Technology on how to promote the creative fashion industry to attract advanced technologies, cutting-edge technologies, and young people.

During the meeting, Bian Yijun introduced the measures that had been taken by Ningbo to promote high-quality cluster development in the field of fashion and creativity from aspects of special supporting policies, urban pilot plans, planning for the "361" cluster cultivation plan, establishing a collaborative problem-solving mechanism, strengthening talent attraction, promoting stable consumption growth, and integrating the industrial chain and the talent chain and so on. At the same time, he said that the creative fashion industry is a life oriented and close-to-life industry. Enterprises in the creative fashion field should combine the "dual circulation" strategy with the adjustment of domestic and foreign industrial dynamics, strengthen researches of the consumer market, increase research and development investment and creative design, take the lead for high-end development, and continue to do a good job in the transformation and application promotion of scientific and technological achievements, and make due contributions to promoting the construction of a "Global Intelligent Manufacturing Innovation Capital" and an "Oriental Coastal Fashion Capital" of Ningbo.